DOW chemical

Challenge:
How can we make recycling plastic film easier, more engaging, and even enjoyable for consumers?

Solution:

With the creative collaboration of co-designers from places like Nike, Watershed, the Navajo nation, circular economy and other sectors, HTC co-developed a promising first step to improve how plastic film is recycled. While the specifics are still under wraps, the solution might come to a store near you soon. available in stores. This effort is an important step toward reducing plastic waste, and we’re proud to contribute to the ongoing progress.